M-Edge - Official KindleBoards Thread

[Jaime@MEdge]

Jaime,  I have  a question  for my sister.   She just received a  M-edge red Capital  cover  (I love mine)..but she wrote me today:  "this Kindle cover. It has a smell that is bothering me. It isn't bad but strong. Did yours?  and if so, did it go away after a time?".

Are you aware of an initial odor?  Maybe from the red dye? Will  it go away? I'm not very sensitive to smells  - mine doesn't smell right now at all but I don't recall it smelling when I first got mine.   

This is probably due to the adhesive used in the jacket.  Since the jacket is placed right in its poly bag after manufacturing, it traps the air within the bag.  This should dissipate over a few days.  If the smell persists, I would encourage your sister to exchange the jacket for a new one.

[bordercollielady]

Thanks  Jaime.. I will pass it on.  She put it outside for awhile..  hopefully  that will air  it out.

[Jaime@MEdge]

I am very disappointed in the synthetic leather cases that M-Edge is making for the K3.  I have not bought one and I won't.  I think the company has turned a bad corner with this.  The cases are quite expensive for synthetic material covers.  I've even given up on asking them to make them for my Sony PRS-350, since I want a genuine leather case for mine.  This leaves me thinking that they are trying to save money and cut corners.  It's bad business.

Recently our CEO addressed some of the concerns about our switch to microfiber leather on  another forum.  I thought I would re-post his response here.

"I want to thank you for your post regarding your M-Edge purchase and our products. Feedback like yours helps our team create great products that meet our customer's expectations and desires. An M-Edge "task force" and I closely monitor feedback like this and take it to heart when developing new products. For example, when we switched our jackets from the hinge system to the four-corner mounting system, customers let us know that they were unimpressed and wanted something less bulky. Due to these thoughtful responses we have just launched a new mounting system that we hope will appease both hinge lovers and four-corner mounting system fans.

We do understand that some of you are unhappy with our change to microfiber leather. Since the price of devices has dropped, it is only natural that the price of accessories should drop to accommodate the market. We selected microfiber leather for our new products in order to provide the most durable, best-looking product at the most affordable price. We also feel that man-made leather provides other advantages: less waste during the manufacturing process; the ability to create consistently uniform products; and it is animal and earth-friendly.

However, we do understand that some customers just prefer genuine leather, which is why we still offer several jackets with genuine leather, like the Cambridge Jacket and Classic Jacket. We have a few other products yet to be announced that will offer additional genuine leather solutions for your Kindle, too!

I'm very happy to hear that you enjoy your M-Edge products. I hope that we can continue to meet your expectations and find a way to accommodate your genuine leather vs. synthetic leather needs. If there is an average price point you would be willing to pay for genuine leather products this information would be helpful to us in determining what sort of genuine leather products we should offer. Please continue to post your thoughts on any of our products. We love hearing your opinions and applying them towards future product innovation."

Patrick Mish, M-Edge CEO

[PurpleK]

Greetings,

I have some humble suggestions for your Kindle covers. Obviously this is just one customer's perspective.

-More leather options, already suggested. You mentioned that the accessory price should drop along with the Kindle, but that doesn't seem to have happened; not to mention the amazon leather cover going for the same price as your synthetic. Your current leather versions are only $5 more, which is minimal and worth it.

-Change the color of the elastic straps inside to graphite, blending them in with the Kindle. Not sure why nobody has thought of this. No, not everyone has a graphite Kindle, but they're the most common, and nobody has a black/blue/brown/purple one (aside from skins) so the graphite color would at least be a nice blend-in with the majority of devices.

-If you're going to stick to one color for the interior lining, use dark gray or black. A dark interior offers more pleasurable contrast. You already use it on some, but for some reason use a light beige on the Trip.

[mlewis78]

The M-Edge Go Jacket for K3 in synthetic leathers costs the same as the go jackets that were genuine leather ($35). It may be saving M-Edge money, but the customer still pays as much.  I've seen these covers in Staples and would not buy them.  I had 4 go jackets for my K2, because I liked them so much.

I wanted to like the platform jacket, but it's the same material as the other synthetics, and it is $40.

I realize that you cannot please everyone, but this was a major shift for M-Edge.

[Jaime@MEdge]

I just wanted to take this opportunity to wish everyone a happy and safe holiday from the team here at M-Edge.   We look forward to making your e-reading experience a great one well into the new year.

Happy Holidays!

Jaime

[PurpleK]

The M-Edge Go Jacket for K3 in synthetic leathers costs the same as the go jackets that were genuine leather ($35).

Yeah that makes the CEO comment about lowering accessory costs extremely bizarre. Toss in the fact that the cases are smaller now, requiring less materials. So basically they used cheaper materials, and less of them, and kept prices the same. Even Oberon lowered their prices due to using less material.

Plus the analogy of device cost decrease=accessory cost decrease makes no sense on any other level. The Kindle price went down because production costs of technology dropped while the technology actually improved. Going by this, the new covers should have used even higher-end materials and priced 25% less, but textile/stitching technology does not follow the same trend as electronics.

[ElAguila]

Does M-Edge no longer make the executive for the K2? I have looked locally and some online and the only executive I can find is for the K3.

[Jaime@MEdge]

Does M-Edge no longer make the executive for the K2? I have looked locally and some online and the only executive I can find is for the K3.

We have the Prodigy Jacket for Kindle 2 which is an Executive style jacket.  The only difference is that the Prodigy uses the hinge.  Also the Prodigy is in the old Executive style not the K3 Executive style.

http://www.medgestore.com/products/kindle2-prodigy.psp

[Lilith]

I have been looking at the M-edge New Yorker covers - particularly the one with the dogwood/cherry/whatever blossoms.  It's just beautiful and I'm hoping someone here who has it or has seen it can tell me what color the blue really is?  It looks kind of pastel-y and pale-ish on my monitor - it that pretty accurate or it is more vibrant?  Is is a blue blue or a turquoise-y blue?  Or some other shade?  Comments and observations welcome.  Thanks!

[JackieAtMEdge]

I have been looking at the M-edge New Yorker covers - particularly the one with the dogwood/cherry/whatever blossoms.  It's just beautiful and I'm hoping someone here who has it or has seen it can tell me what color the blue really is?  It looks kind of pastel-y and pale-ish on my monitor - it that pretty accurate or it is more vibrant?  Is is a blue blue or a turquoise-y blue?  Or some other shade?  Comments and observations welcome.  Thanks!

Hi Lilith!

Thank you for your interest in our "Dogwood Tree in Bloom" New Yorker Jacket!  I have one of these sitting here on my desk.  The colors are somewhat muted, very watercolor looking.  The blue background is the color of a blue sky, a cyan sort of blue that has just a faint touch of green.  The background also fades down, so darker/brighter at the top of the jacket and lighter/paler at the bottom just like the sky.  I hope this helps!

[Lilith]

Thank you, Jackie, for that lovely and very helpful answer.  It sounds like it's even more attractive in person than online.
I have decided that my Kindle case will be from M-edge (they seem to be the best in so many ways . . . ) although I am having trouble deciding which one.
The dogwood in bloom seems to be calling my name though, so I think that is the one!
I appreciate you taking time to respond to my question and Happy New Year to you-
Lilith

[skanter]

Yeah that makes the CEO comment about lowering accessory costs extremely bizarre. Toss in the fact that the cases are smaller now, requiring less materials. So basically they used cheaper materials, and less of them, and kept prices the same. Even Oberon lowered their prices due to using less material.

Plus the analogy of device cost decrease=accessory cost decrease makes no sense on any other level. The Kindle price went down because production costs of technology dropped while the technology actually improved. Going by this, the new covers should have used even higher-end materials and priced 25% less, but textile/stitching technology does not follow the same trend as electronics.

My new M-Edge Executive K3 fake leather case cost the same as my old K1 Leather one did. The leather was nicer, but I'm OK with no animal - but it should be cheaper.

[skanter]

Jaime, can you explain the different Eluminator 2 lights?

I have one for my old K1 with Executive case (gave to my wife), and bought a new one for the new K3 executive case. The new light is longer in length and brighter in intensity, barely fitting into the new case.

What are the design differences  between the two lights? The new K3 executive case and light don't interface as well as old versions, as you have to pull light half out of sleeve every time you want to store it.

Also, why no black version? The white Eluminator light looks out-of-place in my black case next to my black K3.

[PurpleK]

My new M-Edge Executive K3 fake leather case cost the same as my old K1 Leather one did. The leather was nicer, but I'm OK with no animal - but it should be cheaper.

For me, I don't dislike that it isn't genuine leather, but that it's faux-leather. Better to be a nice fabric or something; faux leather just feels plastic-like to me. Plus yeah, the price is rather unwarranted considering most faux-leather covers are like $15, or at least not 35.

I'd like to see a model like the New Yorker, without the New Yorker. I like the brown interior (as opposed to tan), which I think is the only model it comes on. But I really hate that magazine, ha.

[michelle_cattapan]

Do you know if your company will be making anymore of the the GO  jackets in crackled silver for the kindle 3?  I have ordered it on amazon and set myself up on your sight for email regarding this product.  I don't want to waste weeks waiting only to find out that you will not be making anymore!  I just got my kindle 3 for xmas and I have spent HOURS looking at cases and I fell instantly in love with this case and was so DISSAPOINTED when I saw that it was out of stock at amazon and your website.   Thank you in advance for you reply.

[woffi]

HI!

I'm trying to make up my mind which Case/Sleeve I want for my Kindle. Clearly it would be nice to have on that can stay on the device while reading, so I tend to go for something like the Trip-Jacket (which I find particularly nice).

On the other hand I really like the light weight and "sleekness" of the Kindle, so I'm afraid I'll end up taking it out of the sleeve every time - in which case a simple padded sleeve would be better.

The Convertible Sleeve and the Latitude Jacket with Molded Mounting System look nice, too, and probably give better protection than the Trip, but I assume given my considerations above they're not my cup of tea since they seem to make reading more uncomfortable?

Regards

   Wolfgang

[PurpleK]

The Convertible Sleeve and the Latitude Jacket with Molded Mounting System look nice, too, and probably give better protection than the Trip, but I assume given my considerations above they're not my cup of tea since they seem to make reading more uncomfortable?

Regards

   Wolfgang

If you prefer holding the Kindle "naked", then a sleeve or full enclosure is a good option. An example is the "Timbuk2" sleeve (do a search on Amazon), and there are others. M-Edge has their "Touring Sleeve."

So far as the book-cover style, people like it because it gives the "like a book" holding experience (I can't use my Kindle without one; to me it feels like holding a Gameboy or calculator). They offer basic protection but that protection is somewhat limited due to being exposed at three sides to debris, so some people even get an additional case in which they can fit their kindle+cover. If you prefer the Kindle uncovered, book-cover style can be a hassle since you would constantly be putting them in and out of the mounting system.

Then there are the hybrid covers that are fully enclosed (by a zipper, etc), but also have a mounting system for using it like the book-cover style. Personally I don't like these because of the exposed zipper around the perimeter while reading. Feels like I'm reading out of a suitcase.

edited for clarity.

[PurpleK]

whoops double post.

[woffi]

Well, I'm not sure if I prefer holding the kindle naked, but it feels quite comfortable, plus I can hold it singledhanded, right or left, and still turn the pages.

But I figure that with a lightweight and flexible Book-Cover that might still be true? Can one comfortably flp the cover around the whole way with a M-Egde Trip, or is it too stiff for that?

I kinda like the look of this thing, and I think the way I use my kindle it's enough protection.

[SunDapple]

I am looking at the M-edge Platform cover and an e-luminator light for my new K3... question is whether there is a place to store the light in the Platform, like in the Executive?   I wish there were a video of this cover like with some of the others.  I really like the flip format.
Thanks for your help.  :-)

[dpinmd]

Assuming the K3 Platform is the same as the K2 one, the light stores right along the left side of the Kindle -- it's invisible with the cover closed.  I love my Platform -- it's a fantastic cover!

[RiddleMeThis]

I am looking at the M-edge Platform cover and an e-luminator light for my new K3... question is whether there is a place to store the light in the Platform, like in the Executive?   I wish there were a video of this cover like with some of the others.  I really like the flip format.
Thanks for your help.  :-)

It says right in the information on the page

Compatible with M-Edge e-Luminator booklight (sold separately); stores inside jacket on left-hand side

[rittsi]

This was posted by M-edge on facebook:

we'll be unveiling our Top Secret project tomorrow morning. We're changing the game for e-reader accessories. Be excited, be very excited!

I'm curious. Anyone have any ideas?

[Jaime@MEdge]

This was posted by M-edge on facebook:

we'll be unveiling our Top Secret project tomorrow morning. We're changing the game for e-reader accessories. Be excited, be very excited!

I'm curious. Anyone have any ideas?

No need for speculation.  I can tell you!

We have announced our secret project and it's called MyEdge!  With MyEdge, you will be able to customize and personalize your Kindle jacket.  More details to follow!  But for now you can check out our announcement page here:

http://www.medgestore.com/customize/

and here's a photo of our booth at CES:

http://yfrog.com/f/h2cb0kfj/